African Bikini and Accessories Fashion Show launched

The second edition of the African Bikini and Accessories Fashion Show has been launched in Accra on Thursday with a call on corporate society to support the project for it to be extended beyond Africa.

Mr Benjamain Mills, the Chief Executive Officer of Street Fashion Train, who made the call, explained that the assistance of the corporate society, philanthropists and other bodies would help sustain the passion and collective objective of the fashion industry.

He said the African Bikini and Accessories Fashion Show which was scheduled for December 8 would be a platform to project Ghanaian designers who were into accessories designing and locally made bikinis.

“We have been Organizing fashion shows and the African Bikini and Accessories Fashion Show is going to be a platform for organizers to unearth young talents in the country,” he said.

According to Mr Mills, the 2017 edition of the show being supported by the National Theatre and the National Commission on Culture would also introduce Sankofa and exhibition show. It is on the general theme: “Empowering Ghanaians to be self-made through Fashion”.

Mr Socrate Safo, the Director, Creative Arts and Programmes of the National Commission on Culture, said fashion was a form of a universal language which allowed for constructing and deconstructing of identities, to play whatever role people wanted by shaping their look, to show certain cultural values.

He said the fashion sector employed a large group of people at all stages from production to design and marketing, adding that; “It is about time we take keen interest in this sector by making sure that our young designers improve on their production skills and have the requisite tools in order to produce to meet international standards”.

Mr Safo noted that the Ghanaian fashion industry was gradually expanding and now enjoying some success both nationally and internationally, however, many years down the line, Ghana’s fashion industry had experienced a lot of changes.

He, therefore, attributed these changes to both internal and external influences as far as clothing and accessories were concerned.

“Some of these factors include the internet and the media which serves a medium of disseminating information as well as news around the world instantly as well as increased international travel, these have led to the blurring of cultures.

“As a result, we need special ways to package our culture to make it more appealing to our youth without losing the core elements of our culture, it is for this reason that, the National Commission on Culture is collaborating with Street Fashion Train to organize this event which serves as a unique platform for designers to display the products and talents as well as giving opportunities for models to showcase their cat walking skills on the runway,” he said.

GNA
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